Argo es una personaje de la mitología griega, era el más fiel sirviente de Hera (esposa de Zeus), tenía 100 ojos y era el guardián perfecto. Para que nunca se olviden de él, Hera puso sus 100 ojos en la cola del Pavo Real.
Para la identidad visual de la marca creamos un Pavo Real único que habla de nosotros: elegante, descontracturado, con la seguridad para conquistar. Usamos nuestros ojos para trabajar cada detalle, y ser los guardianes de tu proyecto.
Argo is a character from Greek mythology, he was the most faithful servant of Hera (Zeus’s wife), he had 100 eyes and was the perfect guardian. So that they never forget him, Hera put the 100 eyes of her on the Peacock’s tail.
For the visual identity of the brand we created a unique Peacock that speaks of us: elegant, relaxed, with the security to conquer. We use our eyes to see every detail, and to be the guardians of your project.
Inspiration
Mythology
Peacock
Detail
Expansion
Graphic resources
Framework
Strength. Protection
Inclination
Advance. Expansion
Engraving illustration
Perfection. Detail
Aesthetic encyclopedia
Knowledge. Truthfulness
A polysemic sub-brand
Within the brand there is another graphic sign that refers to different meanings:
-The crest of the Peacock.
-The figure of the human eye.
-The Royal Crown.
-The number of founders of the study.
Illustrations
As a complementary resource we add illustrations to use in different communication pieces. Continuing the style of drawing “done like an old engraving”.
