This wine is born in a natural environment, where plants and animals coexist in harmony with visitors. It’s a magical place that transports its inhabitants to a completely different reality, as if stepping into a fairy tale.
Origin: 🇦🇷
Este vino nace en una finca natural, en donde las plantas y los animales conviven en armonía con los visitantes. Un lugar mágico que traslada a quien lo habita a una realidad completamente distinta; como si formaras parte de un cuento o una fábula.
Origen: 🇦🇷
The name “Nunca Jamás” was inspired by the Peter Pan tale, evoking the realm of fantasy. In line with this theme, a unique style and concept were developed to allude to the fantastical nature of the place being discussed. Additionally, the creation of “Capítulo I” further reinforces this idea.
The clock was selected as the focal point because of the sensation of time slipping away upon arrival at the farm. Symbolizing nature, animals disrupt the clock, halting time itself. It’s a place where you can pause the madness of society to appreciate the tranquility of nature.
This label tells the story of individuals who journey from distant lands in search of their dreams — a quest to discover the perfect place where happiness awaits and to reconnect with the history of the owners who ventured to Europe before returning to their family’s farm in Mendoza, the place they had always dreamed of. A direct nod to the narrative of Peter Pan is captured through the name: “The Tale of the Great Voyage,” evoking imagery of the flying ship and the adventures that lie ahead.
